SELFMADE creates a wardrobe that reflects the many sides of a modern woman — her roles, moods, and states of mind.
Our collections are designed to fit naturally into real life: pieces that feel appropriate for an important meeting, a date, or any moment that matters to you.
We create clothing that combines a modern perspective with ease, confidence, and femininity. For us, femininity is not a fixed template, but a feeling that can take different forms — bold or delicate, expressive or understated — while always remaining true to yourself.
Our values shape not only the clothing we create, but also the community around the brand: a love of life, femininity, and optimism.
Production
We are proud that all SELFMADE garments are produced locally in Russia. Today, we work with more than 30 carefully selected factories in different regions of the country.
Each production partner is chosen according to its specialization, including outerwear, dresses, tailoring, knitwear, and other product categories.
Materials
Materials for our collections are selected internationally at leading textile fairs, where we work directly with manufacturers and suppliers.
We mainly source fabrics from Italy, France, Greece, and Turkey, carefully balancing quality and price. Yarn for our knitted pieces is sourced exclusively from Italy.
We believe that clothing should inspire confidence, feel relevant in everyday life, and remain meaningful beyond seasonal trends.